KBVA-FM
106.5 KBVA
The Greatest Hits of the 70s, 80s, & 90s
106.5 KBVA is the nostalgic heartbeat of Northwest Arkansas, spinning the greatest hits from the ’70s, ‘80s and ‘90s. This is where Elton John’s piano riffs, Madonna’s bold anthems, and Journey’s soaring ballads transport listeners back to their glory days. From Razorback tailgates to family road trips, KBVA is the soundtrack for those who live for the music that defined a generation. KBVA is Northwest Arkansas’s feel-good station for fans who never stopped believing in the power of a great song.
Target Listener Profile
- Core: Adults 45-54
- Broad: Adults 35-64
- 55% Female, 45% Male
- 28% of Households earn $75k or more
Benefits of Advertising
106.5 KBVA puts your brand in front of Northwest Arkansas’s nostalgic, music-loving crowd. Our listeners are established professionals and families with deep roots and disposable income, eager to spend on brands that evoke trust and familiarity. They’re not chasing trends—they’re loyal to what feels right. Reach them through the music that shaped their lives, from boardrooms to backyards. Advertise on KBVA to build lasting connections with this vibrant, sentimental audience, where your message hits all the right notes in Northwest Arkansas.
Target Listener Profiles represents listenership targets influencing programming decisions. Qualitative statements are best guess estimates based on the most recent station-specific information available to us and data from similarly programmed radio stations in similar market sizes and are estimates only.


